{"product_id":"the-selling-broker-playbook-how-to-pick-the-broker-who-actually-gets-your-business-sold","title":"The Selling Broker Playbook: How to Pick the Broker Who Actually Gets Your Business Sold.","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePicking the right broker might be the most important decision you make when you sell. The right one brings the right buyers, protects your confidentiality, and keeps the deal together when it gets hard. The wrong one costs you time, money, and sometimes the sale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eI've owned a brokerage, and I've watched a listing broker turn away a qualified cash buyer just to avoid splitting the commission. That's why I tell every seller the same thing: test your broker before you sign anything.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eWhat's Inside\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e• Why this choice matters so much\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e• What a good listing broker actually does\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e• How to test them before you sign, including their co-broke policy\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e• Interview questions and how to check references\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e• The listing agreement: commission, minimum fee, exclusivity, term, tail, carve-outs, and co-broke\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e• The highest-number trap\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e• Marketing, confidentiality, and buyer screening\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e• How to manage your broker after you sign\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eWho It's For\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e• Owners about to interview brokers\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e• Owners who've been handed a listing agreement\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003e• Anyone who wants a broker working for them, not just for the commission\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eWhat You Get\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eInstant download: a fillable PDF you can type right into, plus a print-ready PDF. It's also in your library in the Deal Dynamics app.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003ePairs Well With\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePart of the Seller Prep Kit. Start with the free Seller's Broker Interview Questions in the app.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Deal Dynamics Consulting","offers":[{"title":"Default Title","offer_id":46277995266255,"sku":"DDC-SEL-PLB-01","price":27.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0648\/0075\/1823\/files\/TheSeller_sBrokerPlaybook-AppCover.png?v=1791494757","url":"https:\/\/dealdynamicsconsulting.com\/products\/the-selling-broker-playbook-how-to-pick-the-broker-who-actually-gets-your-business-sold","provider":"Deal Dynamics Consulting","version":"1.0","type":"link"}